Social Media/Digital Marketing Executive at Romanspage Global

Job Overview

Location
Lagos, Oyo
Job Type
Full Time
Date Posted
1 year ago

Additional Details

Job ID
100803
Job Views
180

Job Description



Job Description



  • Develop and implement social media strategies to align with business goals.

  • Manage and oversee daily content across all social media platforms (Facebook, Instagram, LinkedIn, Twitter, etc.).

  • Create engaging and creative social media posts, including images, videos, and written content.

  • Respond to customer queries, comments, and complaints in a timely and professional manner.

  • Monitor and report on social media metrics and performance, adjusting strategies as needed.

  • Plan and execute digital marketing campaigns to promote logistics services and products.

  • Manage paid advertising campaigns (Google Ads, Facebook Ads, etc.) to drive traffic and conversions.

  • Analyze campaign performance and provide regular reports on key metrics (CTR, conversion rates, etc.).

  • Create compelling and informative content for social media, websites, blogs, and email newsletters.

  • Work with designers, photographers, and videographers to develop visual content that aligns with the brand.

  • Ensure content is optimized for SEO and tailored to target audiences.

  • Engage with online communities to promote brand loyalty and build relationships with customers.

  • Coordinate with customer service teams to address customer inquiries and provide timely support.

  • Organize and participate in community-building initiatives and events to grow online presence.

  • Ensure brand consistency in voice, tone, and messaging across all digital platforms.

  • Work closely with the marketing team to enhance the company’s online reputation and credibility.


Qualifications



  • Bachelor’s degree in Marketing, Communications, Digital Media, or related field.

  • 2-3years of proven experience in social media management and digital marketing.

  • Strong knowledge of various social media platforms, best practices, and trends.

  • Experience with SEO, SEM, and social media advertising.

  • Proficiency in using digital marketing tools such as Google Analytics, Facebook Ads Manager, Hootsuite, etc.


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