Job Description
Job Description
- Our client is looking for a creative and dynamic Social Media Manager to join our team.
- The ideal candidate will have a passion for fashion, strong visual content creation skills, and expertise in managing social media platforms.
- This role will be key in driving brand awareness, engaging with our audience, and increasing traffic to our stores and online platforms.
Key Responsibilities
- Manage and oversee all social media accounts (Instagram, Facebook, Twitter, TikTok, etc.) with daily content updates.
- Create and curate high-quality images, videos, and engaging content that aligns with our brand identity and fashion collections.
- Upload new design on the social media platform and also through with interested online buyers.
- Plan and execute photoshoots and video shoots, ensuring that all visuals are of top quality and align with current fashion trends.
- Take high-resolution photos and videos of new collections, events, and behind-the-scenes content.
- Drive social media growth and engagement through creative content strategies, campaigns, and influencer partnerships.
- Develop, implement, and manage social media marketing strategies to increase online traffic and improve conversion rates.
- Monitor social media trends, analytics, and insights to optimize content and identify growth opportunities.
- Respond to customer inquiries and comments on social platforms in a timely and professional manner.
- Collaborate with the design and marketing teams to align social media content with overall brand campaigns and goals.
- Stay up-to-date with the latest social media best practices, tools, and technologies.
- Organize and manage regular content shoots for fashion collections, brand events, and special campaigns.
Requirements
- Proven experience as a Social Media Manager, with a strong portfolio showcasing fashion-related social media content.
- Proficiency in taking high-quality pictures and videos, with experience in directing photoshoots and video shoots.
- Strong understanding of fashion trends and ability to create visually appealing and on-brand content.
- Expertise in social media platforms (Instagram, Facebook, TikTok, Twitter, etc.) and social media management tools.
- Strong copywriting skills and attention to detail.
- Ability to develop and execute social media strategies that drive traffic and engagement.
- Knowledge of social media analytics and ability to use insights to refine strategies.
- Strong organizational skills and the ability to manage multiple projects simultaneously.
- Excellent communication skills, with the ability to work well within a team and independently.
Preferred Qualifications:
- Experience in fashion, beauty, or lifestyle industries.
- Photography, videography, and basic editing skills.
- Familiarity with social media advertising, boosting posts, and running paid campaigns.