• Application Deadline:
• Position: Public Relations & Communications Lead


• Job Type Full Time , Hybrid


• Qualification BA/BSc/HND , MBA/MSc/MA


• Experience 7 years


• Location Lagos


• Job Field Media / Advertising / Branding 
  

• The ideal candidate must be a strategic thinker with a strong understanding of brand development, media relations, and effective communication strategies to build and maintain a strong brand presence, enhance customer relationships, and drive business growth.

Key Responsibilities:

Public Relations

• Develop and execute comprehensive PR strategies that positions the organization as a leader in the fintech and payments industry.


• Plan and execute PR campaigns to increase the organization's visibility and positive image.


• Cultivate and maintain relationships with media outlets, journalists, and key industry influencers.


• Write and edit press releases, speeches, and other communication materials.

Media Management

• Act as the primary spokesperson for the organization, managing media inquiries and interviews.


• Monitor media coverage and industry trends, providing insights and recommendations to leadership.


• Prepare executives for media interactions, including message development and media training.

Content Creation

• Oversee the creation of engaging content for various channels, including websites, social media, and marketing collateral.


• Develop thought leadership pieces and op-eds to position the organization as an industry authority.


• Ensure brand consistency in all written and visual communication materials.

Internal Communications

• Develop and execute internal communication strategies to keep employees informed and engaged.


• Create and manage internal communication channels, such as newsletters, intranet, and town hall meetings.

Crisis Communication

• Develop and maintain crisis communication plans to address potential reputational risks.


• Act as a point of contact during crisis situations, providing timely and transparent communication.

Event Management

• Plan and execute events, webinars, and conferences to enhance brand visibility and engage stakeholders.


• Coordinate with cross-functional teams to ensure seamless event execution.

Collaboration and Stakeholder Management

• Collaborate with marketing, sales, and other departments to ensure brand alignment across all customer touchpoints.


• Manage relationships with external partners, agencies, and vendors.

Analytics and Reporting

• Monitor and analyze key performance metrics to measure the success of branding and communications efforts.


• Prepare regular reports and presentations for senior management, outlining the impact and ROI of marketing and communication initiatives.

Requirements

Key Requirements:

• Bachelor's degree in Marketing, Communications, Public Relations or any related field.


• 7+ years of experience in brand management, public relations, and communications, preferably in the payments or Fintech industry.


• MBA/Masters degree is highly desirable.


• Strong strategic thinking, creativity, and problem-solving skills.


• Excellent written and verbal communication skills.


• Experience in media relations, crisis communication, and event management.


• Familiarity with digital marketing and social media strategies.


• Ability to work collaboratively in a fast-paced and dynamic environment.


• Excellent project management and organizational skills.


• Familiarity with payment industry trends and regulations is a plus.


• Strong interpersonal skills.