• Application Deadline: Wed, 15 Jan 2025 00:00:00 GMT
• Position: Social Media Manager / Content Creator



• Job Type Full Time



• Qualification BA/BSc/HND



• Experience 4 - 6 years



• Location Lagos




• City Ikeja




• Job Field Media / Advertising / Branding 
  
  

Description 

• Creating content which will catch maximum customer interest


• Writing and reviewing content for websites, social media pages and public communications


• Optimize Search Engine Optimization driven content and increase the site traffic


• Monitor the increase in traffic due to new content and take actions accordingly to improve the traffic metrics


• Brainstorming and suggesting new ways to improve the traffic by tapping into new platforms and channels


• Maintain consistency in content and ensure alignment with the brand history and plans


• Identify customers needs in relation to the company and write content to cater those needs


• Update the website, social media and content pages periodically


• Conducting research on the key SEO terms and incorporating them into the content to achieve maximum viewership


• Using social media marketing tools to create and maintain the company’s brand


• Developing social media marketing campaigns


• Interacting with customers and other stakeholders via the company’s social media accounts


• Analyzing the company’s digital marketing plan and social media strategy and identifying strategic weaknesses and making recommendations for improvements


• Researching social media trends and informing management of changes that are relevant to the company’s marketing activities


• Setting key performance indicators (KPIs) for social media campaigns.

Requirements

• A Bachelor’s Degree in communications, English, journalism, literature, marketing or other related fields


• Experience of 4-6 years as a content creator in prior roles creating strong and engaging content


• Understanding of SEO best practices and UI/UX design


• Prior job experience in web traffic metrics, HTML, web publishing and videography.


• Proficiency with Adobe, Canva, content management systems and other analytics softwares.