Job Description
Responsibilities and Functions
- Research and write press releases, and content for the company website, infographics, blogs, newsletters and Social Media platforms.
- Liaison with program team to coordinate activities, on-line content, and materials across the business unit.
- Manage the organizations digital presence. Seek opportunities to enhance the reputation of the brand, and coordinate publicity events as required.
- Arrange and coordinate press conferences, and plan events where needed.
- Adhere to the company’s style guide, ensuring that we produce high-quality and error-free copy.
- Work with key internal role-players to brainstorm content ideas, in line with the company’s strategy and in support of various brand initiatives.
- Support and evaluate results of communication campaigns with the team.
- Develop and maintain close working relations with media outlets and identify opportunities for the organization'ssenior management for media placement;
- Organize, provide support and arrange broadcast and print media interviews for Senior Management
- Propose, edit, draft and pitch op-eds, letters to the editor, and other written, digital, and broadcast commentary.
- Work across the organization with the management team, programs team and admin team to identify media moments, develop and implement relevant materials and media outreach
- Generate innovative ways to gain quality media coverage across all channels.
- Develop multi-media content for the organization showcasing the organization’s success stories and its people
Key Result Areas:
- Build and calendarize communication strategy and plan for the quarter, covering all thematic areas
- Make use of communications platform and social media space to mobilize resources, create awareness to stakeholders and potential donors
- Improve organization's digital presence, program awareness and engagement by 40% in the next quarter
- Create engagement platforms and programs for engaging content, monthly newsletters and highly educative LinkedIn presence.
- Build network/relationships with media houses and platforms for brand building and awareness activities
- Coordinate copy editing of project deliverables, develop press releases where needed,
- Proper planning, quality deliverables and timely completion of assigned/expected tasks.
Requirements
- Candidates should possess a Bachelor's Degree qualification with at least 6 years work experience.