Job Description
Job Summary
- Our client is seeking a proactive, creative, and data-driven Social Media Manager to elevate their digital presence and drive business growth.
- This role requires someone who thrives on innovation, understands audience engagement, and can craft compelling content that generates measurable results.
- The ideal candidate will take ownership of our social media strategy, ensuring that every post, campaign, and interaction aligns with business goals and delivers tangible impact.
Key Responsibilities
Strategy & Content Development:
- Develop and execute a results-driven social media strategy aligned with Eltees Farms’ marketing and sales objectives.
- Create engaging, brand-aligned content (text, graphics, videos, reels) for Instagram, Facebook, Threads, and YouTube.
- Implement and maintain a consistent brand voice across all platforms.
- Stay ahead of social media trends and leverage them to enhance engagement and visibility.
Community Engagement & Growth:
- Proactively engage with our audience, responding to comments, messages, and inquiries in a timely and brand-aligned manner.
- Identify and collaborate with influencers, brand advocates, and strategic partners to expand reach and credibility.
- Develop and execute interactive campaigns (challenges, giveaways, contests) to boost engagement and follower growth.
Analytics & Performance Optimization:
- Track, analyze, and report on social media performance using insights from analytics tools (Meta Business Suite, Google Analytics, etc.).
- Use data to inform strategy, optimize content, and improve ROI on campaigns.
- Conduct A/B testing on content types, posting times, and ad creatives to maximize impact.
Advertising & Lead Generation:
- Plan and manage paid social media campaigns that drive conversions and business growth.
- Optimize ad targeting, copy, and creatives based on performance insights.
- Work with the sales and marketing teams to ensure social media efforts contribute to revenue generation.
Qualifications & Experience
- Interested candidates should possess a Bachelors Degree in any relevant field
- 2-4 years of experience in social media management, content creation, or digital marketing.
- Proven track record of growing social media engagement and conversions.
- Experience using social media analytics tools and ad management platforms.
- Graphic design, video editing, and photography skills are a plus.
- Strong project management and organizational skills.
Who You Are:
- Proactive & Strategic– You don’t wait for instructions; you bring ideas and take initiative.
- Creative & Trend-Savvy– You know what works and how to craft content that captures attention.
- Data-Driven & Results-Oriented– You analyze numbers and use them to improve performance.
- A Strong Communicator– You write compelling copy and know how to engage an audience.
- Passionate About Agriculture & Food– You understand (or are willing to learn about) the industry to create relevant content.
Salary
N150,000 - N200,000 monthly.
Why Join us?
- Work in a dynamic and fast-growing agribusiness sector.
- Opportunity to own and drive social media strategy with real impact.
- A culture that values creativity, innovation, and results.