Social Media Manager / Content Creator at Hplink Travels and Tours Limited

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
1 day ago

Additional Details

Job ID
117895
Job Views
26

Job Description






Key Responsibilities




  • Develop and implement a social media strategy to increase brand awareness and engagement.

  • Manage and grow social media accounts across platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok, etc.).

  • Create, schedule, and publish engaging content (text, images, videos, and ads).

  • Monitor social media trends, analytics, and competitor activities to optimize content and strategy.

  • Respond to comments, messages, and customer inquiries in a timely and professional manner.

  • Collaborate with the marketing team to ensure brand consistency across all digital platforms.

  • Plan and execute social media advertising campaigns for maximum reach and conversion.

  • Track performance metrics and prepare reports on campaign effectiveness.



Requirements




  • Proven experience as a Social Media Manager or similar role.

  • Strong knowledge of social media platforms, trends, and best practices.

  • Excellent content creation and copywriting skills.

  • Proficiency in social media management tools (Hootsuite, Buffer, Meta Business Suite, etc.).

  • Basic knowledge of graphic design tools (Canva, Photoshop, etc.) is a big plus.

  • Analytical mindset with the ability to interpret data and adjust strategies accordingly.

  • Excellent communication and teamwork skills.



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