Marketing, Communication & Partner Experience Lead at Omnibiz Africa

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
1 year ago

Additional Details

Job ID
118854
Job Views
87

Job Description






Job Summary

Why we need this role:




  • We are looking for a Marketing, Communication & Partner Experience Lead to drive brand awareness, manage partner relationships, and enhance customer experience across our distribution franchise network. 

  • This role requires a strategic thinker with strong communication skills, experience in marketing, and a deep understanding of franchise operations.



Job Description




  • Develop and execute marketing campaigns to promote the franchise brand and drive customer engagement.

  • Manage digital and offline marketing strategies, including social media, email campaigns, and PR.

  • Create content for marketing materials, websites, and social media to enhance brand visibility.

  • Monitor and analyse marketing performance to optimize strategies.

  • Act as the primary point of contact for franchise partners, ensuring seamless communication and support.

  • Develop partner engagement programs to enhance satisfaction and loyalty.

  • Organize training sessions, webinars, and networking events for franchisees.

  • Work closely with sales and operations teams to ensure marketing aligns with business objectives.

  • Gather insights from franchise partners and customers to refine marketing strategies.

  • Implement feedback mechanisms to enhance the franchise network's overall experience.

  • Ensure a consistent and high-quality brand experience across all customer touchpoints.



Experience & Qualifications




  • 5+ years in marketing, communications, or partner management (preferably in franchise or distribution business).

  • Strong communication, relationship management, digital marketing, and analytical skills.

  • Bachelor’s Degree in marketing, Business, Communications, or a related field.

  • Experience in the distribution, retail, or franchise industry.



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