Retail Development Manager at Wemy Industries Limited

Job Overview

Location
Lagos, Kano
Job Type
Full Time
Date Posted
1 day ago

Additional Details

Job ID
119829
Job Views
23

Job Description






Job Summary:




  • The Retail Development Manager will be responsible for driving sales growth, developing retail channels, and strengthening relationships with distributors and key retail partners. This role involves executing sales strategies, expanding market reach, and ensuring effective merchandising of diaper products in retail outlets.



Key Responsibilities:




  • Develop and execute retail sales strategies to drive market penetration and increase sales volume.

  • Identify new business opportunities, expand retail distribution, and grow the customer base.

  • Achieve and exceed sales targets within assigned territories.

  • Monitor and analyze market trends, competitor activities, and consumer demand to enhance sales strategies.

  • Establish and maintain strong relationships with retailers, distributors, and key accounts.

  • Negotiate contracts, pricing, and promotional agreements with retail partners.

  • Ensure effective in-store merchandising and visibility of diaper products.

  • Work with marketing teams to implement promotional campaigns and trade activations.

  • Track sales performance and provide regular reports to management.

  • Collaborate with supply chain teams to ensure adequate stock availability and timely replenishment.

  • Conduct training sessions for retail staff and distributors on product knowledge and sales techniques.

  • Address and resolve any issues affecting retail sales performance.



Customer Engagement & Support:




  • Develop strong relationships with key decision-makers in retail outlets.

  • Gather customer feedback and provide insights for product improvements.

  • Handle customer complaints and ensure high levels of satisfaction.



Requirements:




  • Bachelor's degree in Business Administration, Sales, Marketing, or a related field.

  • Minimum of 3-5 years of experience in retail sales or business development, preferably in FMCG, adult or baby care products.

  • Excellent Communication, negotiation, and interpersonal skills.

  • Proven track record of meeting or exceeding sales targets.

  • Strong knowledge of retail distribution networks and trade marketing.



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