The Art Director job description includes the entire process of defining requirements, visualizing and creating graphics including illustrations, logos, layouts and photos.
Job Responsibilities:
Choosing the visual elements for the project, which may include photos, art, video and other mediums
Follow the overall style or tone desired for each project and articulate their vision to life for images, illustrations, graphics, photographs or posters
Generate clear ideas and concepts in collaboration with the agency team to meet clients’ requirements.
Produce sketches, storyboards, art layouts based on creative visions and ideas
Use the appropriate colors and layouts for each graphic design
Work with copywriters and creative director to produce final design
Test graphics across various media
Amend designs after feedback
Ensure final graphics and layouts are visually appealing and on-brand
Participate in brain storming sessions
Job Requirements
Minimum 5 years’ work experience in Visual Design in Marketing & Communications or in related field
Demonstrable graphic design skills with a strong portfolio
Proficiency with required desktop publishing tools including Photoshop, illustrator, CorelDraw etc.
Good team-working skills
Effective time management skills and the ability to meet deadlines
KPI
Create a minimum of 3 award winning concepts in a year.
At least 90% rate delivery on all briefs within expected time
100% client satisfaction rate
100% quality on assignments completed
Monthly reporting to the Creative Director
At least 10% savings on projected vs actual budget