Social Media Manager at Shalom Microfinance Bank

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
10 days ago

Additional Details

Job ID
128374
Job Views
29

Job Description

  • Application Deadline:
  • Position: Social Media Manager


  • Job Type Full Time


  • Qualification BA/BSc/HND


  • Experience 1 - 3 years


  • Location Lagos



  • Job Field









Job Summary




  • The Social Media Manager will be responsible for developing and executing creative digital content that aligns with Shalom Microfinance Bank’s brand identity. 

  • This role focuses on storytelling, engagement, and expanding the bank’s digital footprint across all major platforms.



Key Responsibilities

Content Creation & Strategy:




  • Develop monthly content calendars for LinkedIn, Instagram, Facebook, and X (Twitter)

  • Create engaging text, image, and video content using tools like Canva, CapCut, or Adobe Suite

  • Plan and execute campaigns to promote the bank's products, services, and success stories



Platform Management:




  • Manage and monitor all social media pages

  • Respond to comments, inquiries, and messages promptly and professionally

  • Monitor engagement, reach, and audience growth



Brand Storytelling & Awareness:




  • Craft content that tells Shalom MFB’s impact stories, customer wins, and community initiatives

  • Collaborate with internal teams to gather content ideas and success stories



Analytics & Reporting:




  • Track key metrics such as reach, impressions, engagement rate, and conversions

  • Provide monthly reports with insights and recommendations for improvement



Office Collaboration:




  • Attend physical content planning and shooting sessions at the office 3 times per month

  • Capture real-time videos, photos, and staff interviews when necessary



Qualifications




  • Bachelor's Degree or Diploma in Mass Communication, Marketing, Digital Media, or related fields (not mandatory if experience is strong)

  • 1–3 years of experience managing social media for a brand or organization

  • Portfolio of past work or social media accounts managed

  • Strong written and visual storytelling skills

  • Proficiency in Canva, CapCut, InShot, or other relevant tools

  • Basic understanding of social media analytics and algorithms



Key Attributes:




  • Creative, proactive, and highly organized

  • Excellent communication and time management skills

  • Ability to work independently and meet deadlines

  • Knowledge of the microfinance or financial services sector is an advantage.



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