Social Media Manager / Content Creator at Elvaridah

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
5 months ago

Additional Details

Job ID
131242
Job Views
92

Job Description






Job Summary




  • We are seeking a creative, strategic, and highly motivated Social Media Manager and Content Creator to lead our social media presence and content development.

  • This role combines strategic planning, creative storytelling, community engagement, and performance analysis to increase brand awareness, engagement, and conversions across multiple platforms.



Responsibilities

Social Media Management:




  • Develop and execute social media strategies aligned with the brand’s marketing goals.

  • Manage day-to-day publishing across platforms including Instagram, Facebook, TikTok, LinkedIn, X (Twitter), Pinterest, and YouTube.

  • Monitor trends and algorithm changes to optimize platform-specific content.

  • Engage with followers, respond to comments and messages, and build a community around the brand.



Content Creation:




  • Create visually appealing and on-brand content (images, videos, graphics, Reels, Stories, etc.).

  • Collaborate with the design and marketing teams to develop multimedia content for campaigns.

  • Write engaging captions and copy tailored to each platform’s tone and audience.

  • Plan, shoot, and edit short-form video content, including behind-the-scenes, tutorials, and product demos.



Strategy & Analytics:




  • Build and maintain a content calendar, ensuring consistent output and alignment with marketing campaigns.

  • Track KPIs and analyze performance metrics using tools like Meta Business Suite, Google Analytics, and native platform analytics.

  • Provide monthly reports and actionable insights to improve engagement and ROI.

  • Stay informed on competitor activities and best practices in digital content.



Requirements




  • Bachelor’s Degree in Marketing, Communications, Media, or related field (or equivalent experience).

  • 2+ years of experience managing social media accounts and creating content professionally.

  • Strong writing, editing, and storytelling skills.

  • Proficiency with tools like Canva, Adobe Creative Suite, CapCut, or other video editing software.

  • Experience with social media scheduling platforms like Buffer, Later, or Hootsuite.

  • Understanding of SEO, hashtags, and engagement techniques.

  • Creative, detail-oriented, and highly organized.



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