Job Description
Experience: 7 years
Salary: N700,000
Our Client, a PR and media company in Ikoyi has an immediate opening for an experienced Public Relations Account Director. We’re seeking a marketing professional with proven connections and experience in B2B and B2C marketing, including PR such as media and influencer relations, as well as a high-level understanding of digital and social media marketing.
The Account Director serves as the primary liaison between the agency, team, and clients, ensuring strategic alignment and effective communication. With a deep understanding of agency programming and client PR/digital programs, this role drives account strategy, leads the team to deliver outstanding results, and ensures KPI-focused reporting. Additionally, the Account Director plays a key role in mentoring junior team members, driving campaign execution, and fostering new business development and client growth.
Responsibilities/Duties
- Serve as the primary strategic advisor for client accounts, ensuring transparency, open communication, and fostering strong client and internal team relationships
- Collaborate with cross-functional teams, including both PR and digital, to develop cohesive and impactful messaging strategies
- Oversee and manage the performance of client services and agency deliverables, aligning with client expectations and agency standards
- Lead the development and execution of comprehensive PR and digital strategies, from creative concepts to full implementation, ensuring alignment with client objectives
- Analyze PR and digital outcomes, providing actionable insights and strategic recommendations to enhance client campaigns and achieve measurable results
- Present key findings, strategies, and campaign results to clients and stakeholders, ensuring clarity and alignment with strategic goals
- Manage and delegate tasks effectively within a dedicated PR and digital team, ensuring deliverables exceed client expectations and foster a high-performance culture
- Mentor and develop PR and digital team members, offering career guidance, professional development, and regular performance reviews to drive growth
- Oversee talent functions, including recruitment, onboarding, and goal-setting, to ensure optimal team performance and alignment with agency goals
- Handle sensitive communications with clients and internal teams professionally, aiming for mutually beneficial outcomes
- Develop and present strategic new business proposals, showcasing agency capabilities and identifying opportunities for growth with existing clients
- Stay attuned to industry trends and new business opportunities, contributing to the agency’s growth and long-term success
Qualifications
- BA/BS in Communications, Marketing, Public Relations, or a related field
- 7-10 years of agency experience
- Proven media skills across print, online, and broadcast
- Excellent content writing and copyediting skills
- Creative and strategic thinker
- Proficient with tools like Slack, Asana, and Google Docs
- Strong initiative, leadership, and work ethic
- Exceptional verbal, written, and non-verbal communication skills
- Adaptable, confident, and professional
- Highly organized with strong attention to detail
Requirements
- Vibrant energy, enthusiasm, and a genuine go-getter attitude
- Creativity, strategic thinking, and innovation
- Rockstar presentation skills with commercial awareness and business acumen
- Extensive industry knowledge and networking experience
- Excellent project management skills, able to manage multiple accounts and tasks
- Service-oriented and confidentiality-sensitive
- Passion for current PR/digital trends and tools
- Basic understanding of digital marketing and its application to PR