Social Media Specialist at Bedmate Furniture

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
1 day ago

Additional Details

Job ID
137506
Job Views
26

Job Description






Responsibilities




  • Develop and execute a comprehensive social media strategyaligned with business goals.

  • Manage and oversee daily activity across social media platforms(e.g., Instagram, Facebook, X/Twitter, LinkedIn, TikTok, YouTube, Pinterest).

  • Create and curate engaging, high-quality content(text, image, video, and stories) in collaboration with the design and content teams.

  • Plan and manage social media campaigns, including paid advertising.

  • Monitor, analyze, and report on performance metrics (reach, engagement, conversion rates, etc.) using analytictools.

  • Stay current on social media trends, algorithm changes, and best practices to optimize performance.

  • Engage with the online community by responding to comments, messages, and mentionsin a timely and professional manner.

  • Collaborate with marketing, PR, and customer serviceteams to maintain brand consistency and support business initiatives.

  • Manage partnerships with influencers, creators, and external agencieswhen applicable.

  • Develop and maintain a content calendarand ensure timely publication of posts.



Education and Experience




  • Bachelor’s Degree in Marketing, Communications, Business, or a related field.

  • 3 - 5 years of proven experience as a Social Media Manager or similar role.

  • Strong understanding of major social media platforms, their audiences, and best practices.

  • Experience with social media management tools(e.g., Hootsuite, Buffer, Sprout Social, Later).

  • Proficiency in content creationand basic graphic design/video editing tools(e.g., Canva, Adobe Suite, CapCut).

  • Excellent copywriting, communication, and storytellingskills.

  • Analytical mindset with the ability to interpret data and make data-driven decisions.

  • Strong organizational and time management skills; ability to manage multiple projects simultaneously.

  • Creative thinker with a passion for staying ahead of digital trends.

  • Experience with social media advertisingand budget management.

  • Knowledge of SEO, email marketing, and content marketingprinciples.

  • Familiarity with analytics platforms(Google Analytics, Meta Insights, etc.).

  • Experience working in [Furniture]is a plus.



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