Social Media Executive at Vaste Finance

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
2 days ago

Additional Details

Job ID
138334
Job Views
33

Job Description






Job Description




  • Develop and implement a comprehensive social media strategy that aligns with business objectives

  • Manage all social media accounts (Instagram, Facebook, TikTok, Snapchat, LinkedIn, and X).

  • Create, edit, and publish engaging content (text, image, video, reels, and stories) across platforms such as Instagram, Facebook, X (Twitter), LinkedIn, TikTok, and YouTube

  • Monitor social media trends, competitor activities, and audience insights to optimize performance

  • Manage day-to-day posting, scheduling, and community engagement (responding to messages, comments, and inquiries)

  • Track and analyze performance metrics, preparing regular reports to measure ROI and recommend improvements

  • Plan and run targeted ad campaigns to boost bookings, brand awareness, and engagement.

  • Respond promptly to messages, reviews, and online inquiries, maintaining the brand’s professional tone.

  • Manage paid social media advertising campaigns and monitor their effectiveness

  • Build and maintain relationships with influencers, partners, and online communities

  • Stay updated on emerging tools, platforms, and best practices in social media marketing



Requirements




  • Interested candidates should possess a Bachelor's Degree with 3-5 years experience.

  • Strong understanding of digital marketing, social media algorithms, and paid advertising.

  • Excellent written and visual communication skills.

  • Proficiency with content creation tools (Canva, CapCut, Photoshop, etc.).

  • Ability to work on-site and collaborate with multiple departments.

  • A creative eye for photography and brand storytelling is an added advantage.



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