Job Description
Responsibilities
Retail Operations Leadership:
- Lead and manage all outlet operations to deliver sales, profitability, and experience targets
- Oversee day-to-day execution across regions, ensuring adherence to brand standards, SOPs, and operational discipline
- Conduct regular audits and site visits, resolving performance gaps and managing risks
Cross-Functional Leadership & Collaboration:
- Work closely with Finance, Marketing, Supply Chain, and HR to align operations with broader organizational goals
- Drive pricing decisions and provide input on campaign execution, logistics, and cost efficiency opportunities.
- Support digital innovation, new sales channels and process automation
Performance Management & Execution:
- Design and embed performance management systems (KPIs, appraisals, coaching, escalation frameworks) for all retail teams
- Drive outlet-level KPIs including sales per outlet, transaction count, labor ratio, and cost-to-sales metrics
- Optimize resource planning, staffing, and scheduling based on data and business cycles.
Strategic Sales & Growth Planning:
- Forge and execute retail sales strategies across all locations
- Lead outlet expansion, including site selection, market surveys, relocations, and refurbishments.
- Stay ahead of the curve on competitor activity, market shifts, and customer behavior trends.
Product & Experience Optimization:
- Collaborate with Product, Marketing, and R&D teams to optimize product mix per location, based on sales data and local preferences.
- Champion customer-centric thinking in layout, service flow, and in-store experiences
- Drive superior customer experience by ensuring service excellence, resolving escalated issues, implementing feedback-based improvements, and overseeing quality assurance and compliance with health and safety standards
- Utilize virtual operations tools and data dashboards to drive visibility and faster decision-making.
Culture & People Development:
- Build and maintain a culture of excellence, discipline, and continuous improvement across all operational views.
- Collaborate with HR on recruitment, onboarding, and capability development of outlet teams and middle managers
- Support succession planning and internal promotions based on data-backed performance tracking.
Financial Oversight:
- Analyze P&L per outlet, identify opportunities to reduce waste, boost revenue, and optimize inventory turnover
- Co-create budgets and forecast and lead monthly performance reviews with accountability at all levels.
Key Performance Metrics
- Outlet sales growth and cost-to-sales ratios
- Store profitability and shrinkage control
- Operational compliance and audit result
- Customer satisfaction and retention metric
- Staff retention, bench strength, and promotion rates
- Successful store openings, refurbishments, and relocations.
Qualifications & Experience
- Bachelor’s Degree in Business, Hospitality, Operations Management, or related field (MBA preferred)
- 8–12 years of experience in multi-unit QSR or food service operations, with 3–5 years in a leadership role.
- Proven track record of managing P&L, executing growth plans, and leading large teams.
- Strong understanding of retail performance levers: product, people, pricing, process, and positioning
- Proficiency in retail systems: POS, inventory management, reporting tools, and virtual operations tracking.
- Excellent leadership, communication, and analytical skills
- Must be willing to travel frequently and work flexibly across retail sites.
Compensation & Benefits
- Competitive salary based on experience
- HMO / Medical coverage
- Duty lunch
- Paid annual leave and allowance
- Transport/fuel and communication allowances
- Opportunity to shape the future of a legacy QSR brand in growth and transformation.