Job Description
Job Summary
- We are looking for a smart, stylish, and creative individual to join our fashion brand as a Personal Assistant / Content Creator.
- The ideal candidate will support the Creative Director with daily tasks while creating engaging fashion content that reflects the brand’s identity and attracts customers.
Key Responsibilities
Personal Assistant Duties:
- Provide administrative and personal support to the Creative Director
- Manage schedules, appointments, calendars, and reminders efficiently
- Coordinate meetings, fittings, and production timelines
- Run personal and official errands for the Creative Director
- Assist in planning and organizing events, photoshoots, and brand activities
- Handle correspondence (emails, calls, and messages) on behalf of the Creative Director when required
- Maintain proper documentation and records of tasks, schedules, and activities
- Liaise with vendors, clients, and internal team members to ensure smooth operations
- Ensure the Creative Director is well-prepared for daily activities, meetings, and events.
Content Creation & Social Media:
- Create high-quality and engaging fashion content (photos, videos, reels, behind-the-scenes, styling content)
- Develop and execute content ideas aligned with the brand’s identity and goals
- Manage and post content consistently across all social media platforms
- Respond promptly to comments, messages, and customer inquiries on all platforms
- Monitor engagement, trends, and performance metrics to improve content strategy
- Maintain a consistent and visually appealing brand aesthetic
- Assist with styling, set preparation, and coordination during photoshoots and content creation sessions
- Capture real-time content during fittings, production, and daily brand activities
- Collaborate with the team to plan campaigns, product launches, and promotions
- Stay updated with current fashion trends, social media trends, and competitor activities.
Requirements
- 2-3 years experience in a similar role (fashion industry is an added advantage)
- Strong sense of style and understanding of fashion trends
- Proficiency in content creation (Instagram, TikTok, etc.)
- Good communication and interpersonal skills
- Highly organized, proactive, and able to multitask
- Ability to work in a fast-paced fashion environment
- Must be comfortable running errands for the Creative Director
- Basic knowledge of content editing apps/tools is a plus.