Social Media Marketing Officer at Excel and Grace Consulting

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
5 days ago

Additional Details

Job ID
148513
Job Views
29

Job Description






Job Summary




  • The Social Media Marketing Officer will be responsible for promoting the school’s brand, increasing visibility, and driving student enrollment through digital marketing strategies and content creation.



Key Responsibilities




  • Manage and grow the school’s social media platforms

  • Create engaging content (graphics, videos, captions) to promote the school

  • Develop and execute digital marketing campaigns to drive enrollment

  • Respond to inquiries and convert leads into admissions

  • Monitor and report on engagement, reach, and campaign performance

  • Maintain and update prospective parent/student databases

  • Support branding, promotional events, and school activities

  • Collaborate with management to align marketing strategies with school goals



Requirements




  • Bachelor’s Degree in Marketing, Mass Communication, or related field

  • 3–5 years’ experience in social media management or digital marketing

  • Strong content creation and copywriting skills

  • Experience with social media tools and analytics platforms



Key Competencies:




  • Creativity and content development

  • Communication and engagement

  • Digital marketing strategy

  • Customer relationship management

  • Result-driven mindset



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