Job Description
Job Description
- We are seeking a results-driven Marketing Executive to drive revenue growth, expand partnerships, and increase market presence within the healthcare sector.
- The ideal candidate will be responsible for developing strategic marketing initiatives, securing business opportunities, and promoting the hospital’s eye care services to corporate organizations, HMOs, and other stakeholders.
Key Responsibilities
- Develop and execute marketing plans and campaigns to enhance the hospital’s brand visibility and increase awareness of eye care services.
- Identify and pursue new business opportunities to drive revenue growth.
- Build and maintain strong relationships with corporate clients, HMOs, referral partners, and key stakeholders.
- Generate leads, manage the sales pipeline, and convert prospects into long-term clients.
- Prepare and submit proposals, tenders, and quotations for business opportunities.
- Negotiate contracts and service agreements to secure profitable partnerships.
- Conduct market research to identify trends, competitor activities, and customer needs.
- Collaborate with internal teams to ensure smooth onboarding and service delivery for new clients.
- Monitor performance metrics and prepare periodic business development reports.
Requirements
Educational Qualification
- Bachelor’s degree in Marketing, Business Administration, Healthcare Management, or a related field.
Experience:
- 3–5 years of proven experience in healthcare marketing, hospital sales, business development, or a similar role.
- Strong understanding of hospital processes, healthcare sales, and systems.
- Experience with tenders and contract negotiations is an added advantage.
- Proven track record of winning contracts and driving revenue growth.
Skills & Competencies:
- Excellent communication and presentation skills.
- Strong negotiation and stakeholder management abilities.
- Result-oriented with strong business acumen.
- Ability to work independently and meet sales targets.
- Proficiency in Microsoft Office and CRM tools is an advantage.