Digital Marketer / Graphics Designer at Odixcity Consulting

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
1 hour ago

Additional Details

Job ID
151596
Job Views
24

Job Description






Job Summary




  • A Digital Marketer develops, implements, and manages online marketing campaigns across platforms such as social media, search engines, email, websites, and paid advertising channels.

  • They analyze campaign performance, optimize strategies using data insights, and work to improve brand visibility and customer acquisition.



Responsibilities




  • Plan and execute full-funnel campaigns (awareness - consideration - conversion).

  • Write compelling ad copy, social captions, email subject lines, and landing page headlines.

  • Use Google Analytics 4, Meta Ads Manager, and Google Tag Manager to track conversions, build dashboards, and present weekly performance inisights.

  • Contionusly test ad formats, visuals, audeiences, and CTAs to improve results.

  • Stay ahead of social media algorithm changes, ad policy updates, and design trends.

  • Plan, schedule, and publish daily content across 3-5 platforms.

  • Monitor social listening for brand mentions, industry trends, and customer pain points.

  • Track and report on engagement rate, reach, follower growth, and sentiment analysis.

  • Design landing page visuals, email headers, and presentation decks.



Requirements




  • 3+ years of experience working as a digital marketer and graphic designer.

  • Proven experience setting up, launcing, and optimizing paid ad campaigns on Meta and Google Ads.

  • Comfortable with audience targeting, retargeting, lookalike audeiences, and bid strategies.

  • Ability to create and execute a content calendar aligned with product launches, promotions, and seasonal trends.

  • Ability to design high-converting ad creatives, carousels, stories, reels covers, infographics, and simple banners.

  • Basic knowledge of SEO (On-page and keyword research).

  • Experience with email marketing tools (Mailchimp, Brevo etc).

  • Familiarity with Shopify, Wordpress, or Webflow.

  • Must be willling to come for physical interview.



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