Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
10 days ago

Additional Details

Job ID
153003
Job Views
33

Job Description






About the role




  • The Brand Designer at VARD Media is responsible for the visual identity of every brand in our portfolio, starting with VARD Media itself. You are not just a graphic designer who executes briefs. You are a visual strategist who builds complete design systems: logos, colour palettes, typography, and the rules that govern how a brand is seen across every platform and format.



What you'll do




  • Design and deliver complete brand identity systems for new clients: logo, colour palette, typography, and design guidelines.

  • Build a detailed design guide for each client that all departments must follow without exception.

  • Define VARD Media's own brand visual identity as your first major deliverable.

  • Produce graphic and carousel designs for both client social content and VARD Media in-house content.

  • Work closely with Content Creators and Motion Graphics Designers to ensure every piece of content is on-brand.

  • Maintain and update brand assets as clients evolve.

  • Provide visual direction on shoots when needed, and ensure the physical environment matches the brand identity.

  • Stay current on design trends without being enslaved to them. VARD Media output must feel original.



What we're looking for




  • 3+ years of brand design or visual identity experience.

  • Strong portfolio showing complete brand identity systems (not just individual graphics).

  • Proficiency in Adobe Creative Suite (Illustrator, Photoshop, InDesign) and/or Figma.

  • Understanding of how design translates across digital platforms: Instagram, TikTok, websites.

  • Ability to build and document design systems that non-designers can follow.

  • Experience designing for Nigerian brands or an understanding of the Lagos market is a plus.

  • Confident in presenting and defending design decisions to clients and colleagues.



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