• Application Deadline:
• Position: Brand Strategist



• Job Type Full Time



• Qualification BA/BSc/HND



• Experience 3 - 4 years



• Location Lagos




• Job Field Marketing and Communication 
  
  

Role Summary

• The Brand Strategist will lead the development of brand positioning, campaign strategy, and audience-driven insights that help clients achieve their business objectives.


• The role requires a strategic thinker who can translate research and business goals into compelling brand narratives and integrated marketing campaigns.

Key Responsibilities

• Develop brand positioning strategies, messaging frameworks, and campaign narratives


• Conduct audience research, competitor analysis, and market intelligence to inform brand direction


• Translate business objectives into actionable creative and media briefs


• Lead brand discovery sessions and strategy workshops with clients and stakeholders


• Collaborate with creative, media, and client service teams to develop and execute campaigns


• Review campaign deliverables to ensure alignment with brand strategy and objectives


• Monitor campaign performance and recommend optimization opportunities


• Present strategic recommendations, insights, and briefs to clients


• Serve as a trusted strategic advisor and build strong client relationships.

Requirements

• Bachelor’s Degree in Marketing, Mass communications or a related field


• 3 - 4 years’ experience in Brand Strategy, Marketing Strategy, or a similar role within a creative, branding, or media agency


• Proven experience developing strategy for multi-channel marketing campaigns


• Strong research, analytical, storytelling, and presentation skills


• Experience working collaboratively with creative, media, and client-facing teams.