Territory Trade Officer at Lheon Consulting

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
9 days ago

Additional Details

Job ID
155457
Job Views
28

Job Description






Key Responsibilities

Channel & Financial Management:




  • Evaluate and monitor the profitability of outlets and distribution channels.

  • Reconcile debts and lead the recovery of aged debts for credit customers.

  • Conduct brand and category analysis across Mega and Non-Mega accounts, sharing reports with line managers.



Sales, Demand & Account Execution:




  • Drive demand creation at the store level, rather than merely servicing existing demand.

  • Maximize sales opportunities within Key Accounts to capture market share from competitors.

  • Establish service standards for Mega Accounts, measure operational efficiency, and address gaps.



Merchandising & Inventory Control:




  • Ensure optimal product availability, maintaining First-Expiry, First-Out (FEFO) inventory rotation and replacing overage stock when necessary.

  • Ensure company planograms are maintained according to brand specifications.

  • Maintain deep product knowledge across all SKUs, pricing, packaging, and merchandising policies.



Data Tracking & Reporting:




  • Systematically execute daily route plans across assigned store locations to boost product off-take.

  • Capture accurate data for Out-of-Stock and off-take reports for Head Office review.

  • Track and report market intelligence, including competitor activities and new product launches.



Stakeholder & Operational Leadership:




  • Build strong working relationships with store managers, floor supervisors, and merchandisers.

  • Represent the company at trade promotions, exhibitions, and industry expos.

  • Direct, control, and guide direct/indirect associates; assist in training new merchandisers.



Requirements




  • Candidates must have direct experience selling wine and spirits (currently or previously). Only eligible candidates will be contacted.



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