Job Description
Key Responsibilities
Channel & Financial Management:
- Evaluate and monitor the profitability of outlets and distribution channels.
- Reconcile debts and lead the recovery of aged debts for credit customers.
- Conduct brand and category analysis across Mega and Non-Mega accounts, sharing reports with line managers.
Sales, Demand & Account Execution:
- Drive demand creation at the store level, rather than merely servicing existing demand.
- Maximize sales opportunities within Key Accounts to capture market share from competitors.
- Establish service standards for Mega Accounts, measure operational efficiency, and address gaps.
Merchandising & Inventory Control:
- Ensure optimal product availability, maintaining First-Expiry, First-Out (FEFO) inventory rotation and replacing overage stock when necessary.
- Ensure company planograms are maintained according to brand specifications.
- Maintain deep product knowledge across all SKUs, pricing, packaging, and merchandising policies.
Data Tracking & Reporting:
- Systematically execute daily route plans across assigned store locations to boost product off-take.
- Capture accurate data for Out-of-Stock and off-take reports for Head Office review.
- Track and report market intelligence, including competitor activities and new product launches.
Stakeholder & Operational Leadership:
- Build strong working relationships with store managers, floor supervisors, and merchandisers.
- Represent the company at trade promotions, exhibitions, and industry expos.
- Direct, control, and guide direct/indirect associates; assist in training new merchandisers.
Requirements
- Candidates must have direct experience selling wine and spirits (currently or previously). Only eligible candidates will be contacted.