• Application Deadline:
• Position: Brand and Communication Executive Officer



• Job Type Full Time



• Qualification BA/BSc/HND , OND



• Experience 1 year



• Location Lagos




• Job Field Marketing and Communication 
  
  

Responsibilities

Brand Strategy & Management:

• Develop and maintain the overall brand strategy in line with company vision, mission, and business goals.


• Conduct brand audits to evaluate current brand positioning, identify gaps, and recommend improvements.


• Ensure brand consistency across all touchpoints, including digital, print, events, and internal communications.


• Define brand guidelines, including tone of voice, visual identity, and messaging frameworks.


• Collaborate with product, sales, and marketing teams to align brand strategy with product launches, campaigns, and promotions.

Marketing & Campaign Execution:

• Plan, execute, and monitor marketing campaigns to promote the brand and support business objectives.


• Develop creative concepts for campaigns, advertisements, and promotional activities that resonate with target audiences.


• Manage social media presence, including content creation, scheduling, and performance monitoring.


• Coordinate with design agencies, media partners, and vendors for campaign execution.


• Track campaign performance using metrics such as engagement, reach, leads generated, and ROI.

Corporate Communication & PR:

• Develop and implement internal and external communication strategies that enhance corporate reputation.


• Prepare press releases, newsletters, presentations, and other corporate communication materials.


• Build and maintain relationships with media outlets, industry influencers, and stakeholders.


• Respond to media inquiries and coordinate public relations activities to maintain a positive company image.


• Handle crisis communication when necessary, ensuring messages align with company values and policies.

Content Creation & Management:

• Oversee content strategy across all platforms, ensuring messaging is clear, consistent, and aligned with brand identity.


• Create or review content for websites, social media, blogs, newsletters, and marketing collateral.


• Collaborate with teams to develop compelling storytelling for campaigns, product launches, and corporate events.

Market Research & Analytics:

• Conduct market research to understand customer behavior, competitor activities, and industry trends.


• Monitor brand perception, social media sentiment, and market positioning.


• Generate insights and recommendations to refine marketing, branding, and communication strategies.


• Prepare regular reports for management on brand performance, campaign effectiveness, and ROI.

Events & Stakeholder Engagement:

• Plan and manage corporate events, trade shows, exhibitions, and sponsorship activities to enhance brand visibility.


• Support stakeholder engagement initiatives, including client presentations, investor communications, and partner outreach.


• Coordinate internal events that promote company culture and employee engagement.

Key Requirement Skills and Qualifications

• Degree or diploma in Marketing, Communication, Journalism, or a related field.


• Minimum 1year in branding, marketing, or corporate communication.


• Strong understanding of brand management, marketing principles, and communication strategies


• Excellent written and verbal communication skills


• Proficiency in digital marketing tools, social media management, and content creation.


• Creative, proactive, and detail-oriented with strong project management skills.


• Ability to work collaboratively in a fast-paced environment.