Influencer Marketing Manager at Transsion Holdings

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
3 days ago

Additional Details

Job ID
155953
Job Views
28

Job Description






About the Role




  • We're looking for an Influencer Marketing Manager to lead influencer strategy and campaigns across itel's product ecosystem.

  • You'll drive brand awareness, engagement, and sales by building the right creator partnerships—owning campaigns from concept to results.



Job Responsibilities




  • Develop and execute influencer strategies aligned with brand and product-launch goals across accessories, home appliances, and more

  • Source, onboard, and build lasting relationships with influencers, creators, and agencies—negotiating deliverables, timelines, and compensation

  • Run campaigns end-to-end: creative briefs, product seeding, content delivery, and brand-guideline compliance

  • Curate content quality in partnership with design, social, and product marketing teams

  • Track KPIs (reach, engagement, conversions, CPE, ROI) and turn insights into optimization recommendations

  • Manage budgets and negotiate cost-effective partnerships

  • Stay ahead of competitor activity, emerging creators, and platform trends

  • Collaborate across Product Marketing, Digital, PR, E-commerce, and Sales to support launches, campaigns, and events



Job Requirements




  • Proven experience in influencer or social media marketing

  • Strong network of creators, agencies, and talent managers

  • Sharp eye for content quality and brand storytelling

  • Data-driven approach to campaign performance and budgeting

  • Excellent negotiation, communication, and project-management skills.



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