• Application Deadline:
• Position: Brand Manager



• Job Type Full Time



• Qualification BA/BSc/HND



• Experience 3 years



• Location Lagos




• Job Field Marketing and Communication 
  
  

Description

• We are seeking an experienced, strategic, and creative Brand Manager to oversee the development, positioning, and growth of our brand.


• The ideal candidate will be responsible for ensuring a strong and consistent brand identity across all customer touchpoints while developing initiatives that increase brand awareness, customer engagement, and business growth.

Key Responsibilities

• Develop and implement brand strategies aligned with the company’s overall business objectives.


• Manage and strengthen the company’s brand identity, positioning, and image.


• Ensure consistency in brand messaging, visual identity, tone, and communication across all channels.


• Develop and execute brand awareness and marketing campaigns.


• Conduct market and competitor research to identify trends, opportunities, and threats.


• Work closely with the social media, content, creative, sales, and marketing teams.


• Oversee brand campaigns from concept development through execution and evaluation.


• Monitor brand performance, customer perception, and market positioning.


• Analyze campaign and brand performance and provide actionable recommendations.


• Identify opportunities for partnerships, collaborations, activations, and other brand-building initiatives.


• Ensure all marketing materials and communications align with established brand guidelines.


• Stay informed about industry trends, consumer behaviour, and competitor activities.

Requirements

• Minimum of 3 years’ experience as a Brand Manager or in a similar brand/marketing role.


• Strong understanding of brand management, marketing, and consumer behaviour.


• Proven experience developing and executing successful brand campaigns.


• Excellent strategic thinking, communication, and project management skills.


• Strong understanding of market research and performance analytics.


• Creative, commercially aware, and results-oriented.


• Ability to work effectively with cross-functional teams.


• Proficiency in Canva, Google Analytics, Meta Business Suite, or similar marketing tools is an added advantage.


• Ability to manage multiple projects and meet deadlines.