• Application Deadline:
• Position: Brand and Marketing Personnel



• Job Type Full Time



• Qualification BA/BSc/HND



• Experience 4 - 10 years



• Location Lagos




• Job Field Sales and Business Development 
  
  

Job Summary

• We are seeking a commercially driven Brand/Marketing Manager to lead brand growth, marketing campaigns, consumer engagement, and market expansion for a growing FMCG / consumer brand.

Key Responsibilities

• Develop and execute brand and marketing strategies to drive awareness, engagement, and sales.


• Manage integrated campaigns across digital, social media, PR, retail/trade marketing, outdoor, and activations.


• Drive trade marketing, retail visibility, product launches, promotions, and consumer engagement.


• Monitor consumer trends, competitors, market performance, and campaign ROI.


• Manage agencies, media partners, influencers, vendors, and other marketing partners.


• Work closely with Sales / Commercial teams to drive product demand and market growth.


• Manage marketing budgets and provide performance reports and recommendations.

Key Performance Areas

• Brand awareness.


• Consumer engagement.


• Sales & market growth.


• Retail visibility.


• Campaign execution.


• Digital performance.


• Marketing ROI.

Requirements

• Bachelor's Degree in Marketing, Business Administration, Communications, or related field.


• 4–10 years of experience in Brand Management, Marketing, Consumer Marketing, or related roles.


• Mandatory: Proven professional experience working with the UK and / or European market.


• FMCG, Food & Beverage, Retail, or Consumer Goods experience is highly preferred.


• Strong knowledge of brand strategy, digital marketing, trade / retail marketing, consumer insights, and product launches.


• Strong commercial, communication, stakeholder management, and project management skills.


• Demonstrable ability to use marketing initiatives to drive sales and business growth.