Onsite Content Creator at Karferry Limited

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
7 days ago

Additional Details

Job ID
158926
Job Views
27

Job Description






Job Summary




  • We are looking for a creative, energetic, and results-driven Content Creator to develop engaging and high-quality content for the company’s digital platforms.

  • The Content Creator will be responsible for creating videos, photos, graphics, captions, and other digital content that increases brand awareness, audience engagement, leads, and sales.



Key Responsibilities




  • Develop creative and engaging content for social media platforms, websites, and other digital channels.

  • Plan, shoot, edit, and publish short-form videos, reels, TikToks, and other visual content.

  • Create content calendars and maintain a consistent publishing schedule.

  • Write engaging captions, scripts, headlines, and social media copy.

  • Create content that aligns with the company's brand identity, products, services, and marketing objectives.

  • Research current social media trends, viral content formats, hashtags, and audience interests.

  • Develop creative concepts for campaigns, product promotions, events, and brand awareness activities.

  • Manage day-to-day content production for platforms such as Instagram, TikTok, Facebook, YouTube, and LinkedIn.

  • Collaborate with the marketing, sales, design, and management teams to develop content ideas.

  • Attend company events, product launches, client activities, and field activities to capture relevant content.

  • Monitor content performance and use analytics to improve future content.

  • Engage with followers and respond appropriately to comments and messages when required.

  • Maintain an organized library of photos, videos, graphics, and other digital assets.

  • Stay updated on emerging content trends, social media algorithms, and content creation tools.

  • Support paid advertising campaigns by producing high-converting creative content.

  • Ensure all published content is accurate, professional, and consistent with company standards.



Key Performance Indicators (KPIs)

The Content Creator may be assessed based on:




  • Number and consistency of content produced

  • Content quality

  • Social media reach and impressions

  • Engagement rate

  • Video views and watch time

  • Follower growth

  • Leads generated through content

  • Conversion/sales contribution

  • Campaign performance

  • Timely delivery of assigned content.



Requirements




  • Bachelor's Degree, HND, OND, or relevant qualification in Mass Communication, Marketing, Media, Communications, Public Relations, or a related field.

  • 1–3 years of experience in content creation, social media, digital marketing, or a related role.

  • Proven ability to create engaging video and visual content.

  • A portfolio of previous content, social media pages, or relevant creative work is an advantage.

  • Experience using social media platforms such as Instagram, TikTok, Facebook, YouTube, and LinkedIn.

  • Basic knowledge of digital marketing and social media analytics.

  • Ability to work both independently and as part of a creative team.

  • Ability to meet deadlines and work on multiple content projects simultaneously.



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