• Application Deadline:
• Position: Digital Marketing Specialist



• Job Type Full Time



• Qualification BA/BSc/HND



• Experience 2 - 4 years



• Location Lagos




• Job Field Marketing and Communication 
  
  

Key Responsibilities

• Our client is seeking a results-driven Digital Marketing Specialist to plan and execute digital marketing activities that increase brand awareness, generate leads, drive engagement, and support business growth.


• Develop and execute digital marketing strategies across relevant online channels.


• Manage digital campaigns across social media, email, and other digital platforms.


• Support lead generation, customer acquisition, and conversion initiatives.


• Develop and coordinate email marketing campaigns and digital communications.


• Monitor website, social media, email, and campaign performance.


• Analyse marketing data and provide insights to improve campaign effectiveness.


• Conduct market, audience, and competitor research to identify growth opportunities.


• Support content marketing and collaborate with creative teams on digital campaigns.


• Track leads, conversions, campaign results, and other marketing metrics.

Requirements

• Bachelor’s Degree/HND in Marketing, Business Administration, Communications, or related field.


• 2–4 years experience in digital marketing or a related role.


• Strong understanding of social media, email marketing, content marketing, lead generation, and digital campaigns.


• Understanding of digital funnels and customer journeys.


• Experience with digital marketing and analytics tools.


• Strong analytical, communication, and organisational skills.


• Ability to manage multiple campaigns and meet deadlines.


• Results-driven, proactive, and commercially minded.