• Application Deadline:
• Position: Social Media Specialist


• Job Type Full Time


• Qualification BA/BSc/HND


• Experience 3 - 4 years


• Location Lagos


• Job Field Media / Advertising / Branding 
  

Overview

• Responsible for creating and administering contents on all social media platforms such as Facebook, Instagram and Twitter to build an audience and ensure customer engagement.

Job Responsibilities

• Develop, implement and manage our social media strategy.


• Finding ways to develop reach of the company via all business platforms.


• Manage and oversee social media contents.


• Measure the success of every social media campaign.


• Stay up-to-date with the latest social media best practices and technologies.


• Use social media marketing tools such as Buffer.


• Attend all customer queries generated via social media platforms.


• Work with e-Commerce manager and designers to ensure content is informative and appealing.


• Collaborate with Marketing, Sales and Product Development teams.


• Monitor SEO and user engagement and suggest content optimization.


• Communicate with industry professionals and influencers via social media to create a strong network.


• Provide constructive feedback on performance.

Specifications

• B. Sc. / HND in Marketing or any other Social Science discipline.


• Working Experience: 3 - 4 Years’ related experience in e-Commerce and Digital Marketing.

Required Knowledge, Skills & Attitude:

• 3 - 4 years of experience as a Social Media Specialist or similar role.


• Social media strategist using social media for brand awareness and impressions.


• Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, Google+ and other social media best practices.


• Understanding of SEO (Search Engine Optimization) and web traffic metrics.


• Experience with doing audience and buyer persona research.


• Good understanding of social media KPIs.


• Familiarity with web design and publishing.


• Excellent multitasking skills.


• Critical thinker and problem-solving skills.


• A team player.


• Good time-management skills.


• Great interpersonal and communication skills.