Social Media Specialist at Lorache Consulting Limited

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
3 years ago

Additional Details

Job ID
26222
Job Views
182

Job Description



Duties and Responsibilities



  • Responsible for creating and administering content on allsocial mediaplatforms, such as Facebook, Instagram, and Twitter, to build an audience and ensure customer engagement.

  • Develop, implement and manage our social media strategy

  • Finding ways to develop reach of Electromart Nigeria via all Business Platforms.

  • Manage and oversee social media content

  • Measure the success of every social media campaign

  • Stay up to date with the latest social media best practices and technologies

  • Use social media marketing tools such as Buffer

  • Attend all customer queries generated via social media Platforms.

  • Work with Ecommerce manager and designers to ensure content is informative and appealing.

  • Collaborate with Marketing, Sales and Product Development teams.

  • Monitor SEO and user engagement and suggest content optimization

  • Communicate with industry professionals and influencers via social media to create a

  • strong network

  • Provide constructive feedback on performance.


Specialisation



  • Minimum educational standard: B.Sc / HND in Marketing or any other Social Science disciplines.

  • Minimum Working Experience: 3 - 4 Years’ related experience in E – Commerce and Digital

  • Marketing.


Required Knowledge, Skills & Attitude:



  • 3 - 4 years of experience as a Social Media Specialist or similar role.

  • Social Media Strategist using social media for brand awareness and impressions.

  • Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, Google+ and other social media best practices.

  • Understanding of SEO (Search Engine Optimization) and web traffic metrics.

  • Experience with doing audience and buyer persona research.

  • Good understanding of social media KPIs.

  • Familiarity with web design and publishing.

  • Excellent multitasking skills.

  • Critical thinker and problem-solving skills.

  • A team player.

  • Good time-management skills.

  • Great interpersonal and communication skills.


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