• Application Deadline: Mon, 15 May 2023 00:00:00 GMT
• Position: Social Media Officer


• Job Type Full Time


• Qualification BA/BSc/HND


• Experience 3 years


• Location Lagos


• Job Field Media / Advertising / Branding 
  

Job Description

• Analyzing data to determine whether social media campaigns have achieved their objective


• Participates in business development tasks, prioritizing sales, customer relationships, strategizing, and organizational growth


• Develop, monitor, and implement website and online marketing strategies aimed at organizational gain and customer satisfaction, with the purpose of increasing presence, metrics, and revenue


• Plan, conducted, and report research to identify new markets, online trends, customer needs, and valuable opportunities


• Researching and prospecting new clients and opportunities, establishing rapport, and pursuing leads with the aim of successful conversion via social media


• Create interesting visual content for various social media platforms, including, but not limited to Twitter, Instagram, Facebook, LinkedIn, TikTok, YouTube, etc with excellent judgment, instincts, and a sharp feel for the social media landscape.


• Source, create, and publish timely engaging social media content to educate various audiences about key LifeCentre Medicals’ services and use social media to drive awareness of the brand.


• Ensure that content is compliant with the copyright and data protection laws


• Understand our short-term and long-term marketing targets and then develop content strategies accordingly


• Participates in developing and sending out creative and meaningful monthly newsletters to clients


• Measure, monitor, and report company website and social media traffic statistics and take actions accordingly to improve the traffic metrics and meet sales targets regularly


• Create promotional graphics for media and print purposes.


• Shoot and edit video content both in the field and in the office with existing material


• Facilitation of Search Engine Optimisation and social media advertisement


• Give regular (monthly, quarterly, and year-end), timely, accurate reports on performances, strategies, outcomes, and client needs to the management


• Attending and covering conferences, meetings, and industry events to post and promote the company’s services, public relations activities, and activities online.


• Organize interactive online sessions to promote the company’s image and services


• Participate in developing and implementing productive and well-targeted marketing budgets with reconciliation


• Develop and introduce promotions to include sales


• Provide trustworthy feedback and after-sales support


• Build and maintains customers’ confidence in the company’s operations


• Assisting other departments as they develop strategies, establish objectives, and make decisions that could have an impact on the organization


• Contributes to team effort by accomplishing related results as needed


• Maintain ethics in all duties


• Keep informed about the latest sales and marketing developments in the healthcare industry.


• Other duties as assigned by management.

Requirements

• Bachelor's Degree in Journalism, literature, Public relations, Marketing, or a related field


• Minimum of 3+ years experience in content writing and executive social media skills


• Reporting and Blogging experience required


• YouTube management and strategy


• Ability to create contentin the most narrative way


• Knowledge of social media tools


• Presenting and Communicating Information in content writing


• Applying Expertise and Technology


• Learning and Researching


• Planning and Organizing


• Analytical skills


• Modern office practices


• Blog Management


• Social Media Knowledge and SEO best practices


• Following instructions and procedures