• Application Deadline: Sun, 7 May 2023 00:00:00 GMT
• Position: Social Media Manager


• Job Type Full Time


• Qualification BA/BSc/HND


• Experience 3 - 5 years


• Location Lagos


• Job Field Media / Advertising / Branding 
  

Key Responsibilities

• Oversee day-to-day management of social media accounts designs, campaigns and ensure brand consistency


• Facilitate scaling brand and company awareness through various social media channels


• Design and implement social media strategy to align with business goals


• Create actionable plans to both grow and maintain followers through popular social media platforms such as Twitter, Facebook, Pinterest, YouTube and LinkedIn


• Set specific objectives and report on ROI


• Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news)


• Monitor SEO and web traffic metrics


• Collaborate with other teams, like marketing, sales and customer service to ensure brand consistency


• Communicate with followers, respond to queries in a timely manner and monitor customer reviews


• Suggest and implement new features to develop brand awareness, like promotions and competitions


• Generate leads from social media engagement


• Ensure progress on all platforms by using analytical tools such as Google Analytics and others


• Oversee the creating and implementation of the monthly editorial calendar which includes monthly sales objectives and initiatives


• Stay up-to-date with current technologies and trends in social media, design tools and applications

Requirements

• BSc/BA in business, marketing, journalism, public relations or related field


• 3-5 years of social media and content management experience


• Proficient using multi-social posting programs such as Hootsuite and HubSpot


• Excellent copywriting skills


• Ability to deliver creative content (text, image and video)


• Solid knowledge of SEO, keyword research and Google Analytics


• Knowledge of online marketing channels


• Familiarity with web design


• Excellent communication skills


• Analytical and multitasking skills