Social Media Manager at Oxford Test Prep Company

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
2 years ago

Additional Details

Job ID
43791
Job Views
119

Job Description



Job Description



  • The ideal candidate for this position is a standout creative and hard-working team player who will play a critical role in - creating original and engaging content across various social media platforms and driving the company's online campaigns seamlessly with remarkable results.


Responsibilities



  • Using social media management and marketing tools to grow and enhance the company’s brand image and reputation;

  • Research industry-related topics, social media trends and informing management of changes that are relevant to the company’s vision and marketing objectives, identifying new opportunities to drive improvement and organizational growth;

  • Write, develop and publish various engaging pieces and relevant industry-oriented copies for the company's blog and social media outlets;

  • Creating and curating original and engaging content, such as text, images, videos, and infographics.

  • Develop and implement overall digital marketing strategies as well as social media campaigns, including content calendars, analytics and branding;

  • Co-develop and execute attention-grabbing marketing campaigns to support and bolster brand marketing initiatives and overall goals (education, customer engagement, advertising, audio-visual media, reports and presentations)

  • Interacting with followers/ clients by responding to comments and messages in a timely and professional manner and build social media followership.

  • Monitoring and analyzing social media metrics to measure the success of social media campaigns and adjust strategies accordingly.

  • Collaborating with other departments to ensure the consistent representation of the brand across all social media platforms.

  • Staying up-to-date with the latest social media trends and technologies and making recommendations for new and innovative ways to use social media for marketing.

  • Managing advertising campaigns on social media platforms, including setting up and monitoring campaigns, analyzing results, and optimizing for maximum ROI.

  • Building and maintaining relationships with influencers, bloggers, and other key stakeholders in the industry.

  • Integrate SEO and relevant meta descriptions in all content for Digital Channels such as the Web blog.

  • Developing and implementing crisis management plans to ensure a positive reputation for the brand in case of negative publicity.

  • Submit monthly analytical reports to evaluate platform performance and ROI.

  • Ability to work in accordance with our core values and culture.


Qualifications



  • Proven work experience as a Social Media Manager, Content Creator, Copywriter or similar role

  • Proficiency in navigating and exploring major social media platforms

  • Content development, content strategy, deep research skills, and creative copywriting skills.

  • Decent knowledge of SEO for website optimization and search engine discovery

  • Expert in running sponsored Ads on all social media platforms

  • Proficiency in Microsoft Office suite (Outlook, Excel, Word, PowerPoint, etc.)

  • Ability to develop visual guides from concept to content and design

  • Excellent communication skills – written, verbal, and presentation skills

  • Strong organizational skills with the ability to prioritize and manage multiple projects to completion

  • Keen attention to detail and high regard for quality work

  • Extrovert; ability to build and foster relationships, influence, and work effectively with colleagues across multiple locations

  • An ability to fact-check long-form content pieces

  • Time-management skills

  • Ability to work effectively as part of a team and cross-functionally in order to ensure growth and organizational success.

  • Candidates with decent video content creation and editing skills is a major advantage.

  • Please share samples of your work (portfolio or links to published articles) along with your application for this position.


Benefits



  • Basic salary is attractive

  • Commission rewards upon meeting targets

  • Win rewards after each admission cycle (parties, tickets, etc.)

  • End-of-the-year bonuses and benefits


Similar Jobs

Cookies

This website uses cookies to ensure you get the best experience on our website. Cookie Policy

Accept