• Application Deadline: Fri, 30 Jun 2023 00:00:00 GMT
• Position: Social Media Manager


• Job Type Full Time


• Qualification BA/BSc/HND


• Experience 5 years


• Location Lagos


• Job Field Media / Advertising / Branding 
  

JOB PURPOSE

Responsible for developing and implementing our Social Media strategy to increase our online presence and improve our marketing and sales efforts.

KEY RESPONSIBILITIES

• Develop, implement and manage our social media strategy


• Manage and oversee social media content


• Measure the success of every social media campaign


• Stay up to date with the latest social media best practices and technologies


• Work with copywriters and designers to ensure content is informative and appealing


• Collaborate with Marketing, Sales and Product Development teams


• Communicate with industry professionals and influencers via social media to create a strong network


• Building a social media presence by maintaining a solid online presence.


• Respond to comments on each of our accounts.


• Oversee customer service provided via social media.


• Analyzing data to determine whether social media campaigns have achieved their objectives.

SKILLS REQUIRED:

• Excellent multitasking skills


• Great leadership skills


• Critical thinking and problem-solving skills


• Team player


• Good time-management skills


• Great interpersonal, presentation and communication skills

EDUCATION AND EXPERIENCE

• BSc degree in Marketing or a relevant field


• Minimum of 5 years of experience as a Social Media Specialist or similar role


• Social Media Strategist using social media for brand awareness and impressions


• Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, Google+ and other social media best practices


• Experience with doing audience and buyer persona research


• Good understanding of social media KPIs


• Familiarity with web design and publishing