Advertising and Sponsorship Executive at ForeMedia Group

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
3 years ago

Additional Details

Job ID
5071
Job Views
226

Job Description



Job Summary



  • We are recruiting for the position of an Advertising and Sponsorship Executive.

  • A results-driven individual who is experienced and keen to develop new skills related to Advertising and sponsorship,who cares a lot about detail and pride in impeccable execution.


Job Responsibilities



  • Advertising and Sponsorship Executive is responsible for the development and implementation of marketing plans/strategies and ensuring maximum impact in terms of advertising and Sponsor attraction retention.


Job Duties



  • Build and develop sponsorship, corporate engagement, partnership and other relevant packages for the company event portfolio

  • Liaise and meet with clients to discuss and identify their advertising requirements

  • Conduct market competitive analysis to develop roadmap and sales strategy to secure new business.

  • Create marketing and promotion plans for the sponsorship, corporate engagement and partnership packages

  • Manage the creative process behind promotional materials for advertising, sponsorship, corporate engagement and partnership packages including copy writing for tailored brochures and proposals.

  • Carry out detailed research into potential leads in liaison with the Partnership Team, including researching opportunities to develop and grow existing relationships with sponsors and event partners

  • Identify and attend relevant networking or similar events with the view to generating leads

  • Approach cold and warm leads with the view of selling packages and developing partnerships including delivering presentations to potential leads, sponsors and event partners

  • Lead on the negotiations with potential sponsors and event partners including creating contracts and managing payments

  • Account manage and develop relationships with sponsors and event partners including providing any reporting needed

  • Coordinate and manage sponsors and events partners’ involvement at events working in partnership with the relevant event manager

  • Work closely with Partnerships Team, Senior Management Board, Committee members and Regional Directors

  • Contribute positively to the team, be flexible within the broad remit of the post, and be prepared to take on other tasks/projects when required

  • Use communication technology to record all interactions with leads, sponsors and event partners

  • Mobilise resources for events and programmes

  • Develop and implement advertising campaign that meets client's brief and budget


Education / Experience



  • Bachelor’s Degree in Marketing, Advertising or related field, or equivalent education and experience

  • 2 years of experience in a related field


Job Attributes (Skills):



  • Strong organizational skills with attention to detail and quality

  • Proficiency in Microsoft Office and other relevant software

  • Ability to effectively prioritize tasks

  • Excellent customer service skills

  • Interpersonal skills to effectively communicate with all business contacts.

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