• Application Deadline: Fri, 25 Aug 2023 00:00:00 GMT
• Position: Social Media Specialist


• Job Type Full Time


• Qualification BA/BSc/HND


• Experience 2 years


• Location Lagos


• Job Field Media / Advertising / Branding 
  

We are looking for an experienced and enthusiastic social media specialist to join our creative team. You will be responsible for creating social media campaigns and the day-to-day management of the company’s social media properties. Your passion for social media as a communications tool will result in the adoption and implementation of social media best practices across all social media channels.

Job Responsibilities

As a Social Media Specialist, your responsibilities include:

• Developing social media content plans that are consistent with the company’s brand identity.


• Creating consistent, meaningful content on all social media platforms, including writing and editing social media posts, improving customer engagement, and promoting social media campaigns.


• Managing a high volume of daily social media posts.


• Communicating with social media followers, including responding to queries in a timely manner.


• Developing and managing social influencer programs and attending social influencer events.


• Using analytical tools such as Google Analytics, Hootsuite Pro, and Facebook Insights to monitor and evaluate the company’s social media presence and performance.


• Preparing monthly reports on social media marketing efforts.


• Suggesting recommendations to adjust the social media marketing strategy for optimal results.


• Staying up to date on best practices and emerging trends in social media.


• Perform any other job-related duties as may be assigned by the supervisor.

Educational Qualifications

• The candidate should have minimum of a Bachelor degree in Marketing, English, Journalism or related field with two (2) years relevant experience.

Competencies Expected 

• Proven work experience as a Social Media Specialist or similar role.


• Social Media Strategist using social media for brand awareness and impressions.


• Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, Google+ and other social media best practices.


• Understanding of SEO and web traffic metrics.


• Experience with doing audience and buyer persona research.


• Good understanding of social media KPIs.


• Familiarity with web design and publishing.


• Excellent multitasking skills.


• Critical thinking and problem-solving skills.


• Good team player.


• Great interpersonal and communication skills.


• Ability to work efficiently without compromising quality or accuracy.


• Ability to multi-task, prioritize, and manage time effectively.


• Proven problem-solving skills.

Salary Range: #70,000 - #100,000