Social Media Manager at Propertypro.ng - Social Media Manager

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
2 years ago

Additional Details

Job ID
76468
Job Views
101

Job Description



About The Role



  • The Social Media Marketer at PropertyPro will play a key role in the marketing and media effort of the brand to achieve optimal return on investment across our range of digital channels.

  • Engage and collaborate with the Digital Content Creator, Graphics Designer,Video Editor to satisfy our brands core audience and digital presence.


Key Responsibilities



  • Develop and execute social media strategy with thorough competitive research, platform determination, benchmarking, messaging and audience identification

  • Edit, publish and curate social media and blog content (original text, images, video) that resonates with our audience and encourages community development.

  • Optimize brand pages (Twitter, Linkedin, Instagram, Facebook & YouTube)within each platform to increase visibility and followership.

  • Work in tandem with the team to establish feasible editorial calendars and schedules.

  • Continuously improve social media performance by capturing and analyzing the appropriate social metrics, insights and best practices, and then acting on the information

  • Collaborate with other departments (customer relations, sales etc) to manage to understand the pain point and core focus of the brand.

  • Monitor user engagement, and content optimization to define social media KPIs

  • Run and measure results of digital campaigns in line with the objectives: Lead Generation, Acquisition etc.

  • Stay up to date with latest social media best practices and technologies to aid brands growth

  • Provide constructive feedback


Requirements



  • Interested candidates should possess a BSc in relevant field with 4 - 6 years work experience.


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