Social Media Manager / Digital Markerter at Chrysla Development Limited

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
1 year ago

Additional Details

Job ID
80767
Job Views
109

Job Description



Job Description



  • As a Social Media Manager, you will be responsible for creating, curating, and managing content across various social media platforms.

  • Your goal is to enhance brand visibility, engage audiences, and drive business growth through effective social media strategies.

  • As a Digital Marketer, you will drive online marketing strategies to enhance brand visibility, engage audiences, and achieve business goals.

  • Your role involves creating and executing digital campaigns across various channels.


Responsibilities



  • Content Creation: Develop and curate engaging content (text, images, videos) for social media channels. You will work hand in hand with the in-house Graphics designer.

  • Social Media Strategy: Create and execute social media plans aligned with business objectives.

  • Audience Engagement: Interact with followers, respond to comments, and build a community around the brand.

  • Analytics and Reporting: Monitor social media metrics, track performance, and provide regular reports.

  • Campaign Management: Plan and execute social media campaigns, promotions, and contests.

  • Brand Consistency: Ensure consistent brand messaging and visual identity across platforms.

  • Stay Updated: Keep up with social media trends, algorithm changes, and emerging platforms.


Other Responsibilities:



  • Campaign Creation: Develop and implement digital marketing campaigns aligned with company goals.

  • Brand Consistency: Ensure consistent brand messaging across all digital platforms.

  • Coordination with Sales Team: Collaborate with the sales team to coordinate marketing efforts.

  • Email Marketing: Prepare and send emails and newsletters to current customers.

  • Promotions and Events: Launch promotional offers and events to attract new customers.

  • Website Optimization: Optimize the business website to increase online traffic.

  • Social Media Best Practices: Follow best practices for social media marketing on different platforms.

  • Performance Tracking: Monitor marketing metrics and analyze digital data to measure success.


Requirements



  • Bachelor's Degree in Marketing, Finance, Commerce, Economics, or Business Administration.

  • At least two years of digital marketing work experience for mid-level positions

  • Proven experience in social media management.

  • Familiarity with social media scheduling tools and analytics platforms.

  • Excellent communication and creative skills.


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