Public Relations (PR) Supervisor at Speedaf Nigeria Limited

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
1 year ago

Additional Details

Job ID
88150
Job Views
94

Job Description



Position Summary



  • The PR Supervisor is responsible for overseeing the public relations activities within the company, ensuring the effective communication of the company’s initiatives and brand image.

  • This role includes supervising the PR team, developing strategic PR plans, and managing media relations to promote the logistics company’s services and reputation.


Key Responsibilities



  • Develop and implement comprehensive PR strategies aligned with the company’s goals.

  • Plan and execute PR campaigns to promote the company’s logistics services and enhance its brand image.

  • Responsible for the operation and management of public relations for exhibitions, industry associations, public institutions, non-governmental organizations, etc.;

  • Responsible for conference marketing, planning and execution of monthly industry promotion meetings;

  • Responsible for monthly market surveys, competitor surveys, industry surveys, and formulating industry logistics solutions;

  • Responsible for collecting industry customer resources, communicating with customers, and conducting conference marketing;

  • Plan and coordinate PR events such as product launches, press conferences, and industry conferences.

  • Ensure all logistics for events are handled efficiently and effectively.

  • Measure and report on the success of events and PR campaigns.

  • Track and analyze the effectiveness of PR campaigns using key performance indicators (KPIs).

  • Provide regular reports on PR activities and outcomes to senior management.


Qualifications



  • Candidates should possess College Degrees or above, majoring in Marketing, E-commerce, Logistics Management and other related majors.

  • Minimum of 5 years of experience in public relations, with at least 2 years in a supervisory role, preferably within the logistics or transportation industry.

  • Excellent written and verbal communication skills.

  • Experience in new product development and marketing, preferably service products;

  • Have strong market planning and implementation capabilities, relationship network building capabilities and business collaboration capabilities;

  • Have independent analytical judgment, systematic thinking and planning and organizational capabilities.


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