• Application Deadline: Sat, 30 Jul 2022 00:00:00 GMT
• Position: Social Media Marketing Specialist


• Job Type Full Time


• Qualification BA/BSc/HND


• Experience 2 - 4 years


• Location Abuja


• Job Field Media / Advertising / Branding 
  

Job Summary

• Creating content, including text posts, video and images for use on social media


• Promoting products, services and content over social media, in a way that is consistent with an organization’s brand and social media strategy.


• Scheduling social media posts using applications such as Tweet Deck


• Developing new social media strategies and campaigns.


• Managing a budget to be spent on promoting social media posts and pay-per-click (PPC) advertising


• Keeping track of data and analyzing the performance of social media campaigns and algorithms


• Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification.


• Grows and expands company social media presence into new social media platforms, plus increases presence on existing platforms including Facebook, Twitter, and Instagram.


• Collaborate with other departments (customer relations, sales etc) to manage reputation, identify key players and coordinate actions.


• Grow and expand company's social media presence.


• Implement tracking tools like Google tag manager, analytics, Hojar.etc, Conversion rate optimization, AI in marketing, web scraping, chatbots, APi's.

Qualifications

• B.A / B.Sc / HND qualification in Communications, Digital Marketing or any related field


• Experience: 2 - 4 years.

Requirements:

• Proven working experience in social media marketing or as a Digital Media Specialist


• Ability to run ads on all social media platforms, influncer marketing, Good use of analytics,


• Excellent consulting, writing, editing (photo/video/text), presentation and communication skills


• Demonstrable social networking experience and social analytics tools knowledge


• Knowledge of online marketing and good understanding of major marketing channels.


• Positive attitude, detail and customer oriented with good multitasking and organisational ability.


• Knowledge of content creation and content writing for ads and social media.