Product Manager at Mega Lifesciences

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
1 day ago

Additional Details

Job ID
113931
Job Views
23

Job Description






Role Summary




  • This is a full-time, on-site position for a highly motivated and results-oriented Product Manager to join our dynamic team in Lagos. The successful candidate will play a crucial role in driving the success of our key brands and products within the Nigerian market.



Key Responsibilities:




  • Market Research & Analysis: Conduct in-depth market research to identify trends, competitor activities, and consumer needs. Analyze market data to identify growth opportunities and develop actionable insights.

  • Product Strategy & Planning: Develop and execute comprehensive product marketing strategies, including product positioning, pricing, and promotional activities.

  • Go-to-Market Strategy: Develop and implement effective go-to-market strategies for new product launches and existing product line extensions.

  • Sales & Channel Management: Collaborate closely with the sales team to ensure effective product distribution and achieve sales targets.

  • Product Life Cycle Management: Monitor product performance throughout the lifecycle and make necessary adjustments to the marketing strategy to maximize profitability.

  • Brand Management: Develop and maintain strong brand equity for assigned products.

  • Competitive Analysis: Track competitor activities and develop strategies to maintain a competitive advantage.

  • Budget Management: Manage the marketing budget effectively and ensure optimal return on investment.

  • Project Management: Manage various product marketing projects from inception to completion.



Qualifications



Essential:




  • Bachelor's degree in Pharmacy

  • Minimum of 5 years of experience in the pharmaceutical industry

  • Proven experience in product management, brand management, or a related field

  • Strong analytical and strategic thinking skills with the ability to translate data into actionable insights

  • Excellent communication, presentation, and interpersonal skills

  • Proficiency in market research methodologies and data analysis tools

  • Strong project management and organizational skills

  • Ability to work independently and as part of a cross-functional team



Desirable:




  • Master's degree in Business Administration (MBA) with a specialization in Marketing

  • Relevant professional certifications in Marketing or Product Management

  • Experience in the Nigerian pharmaceutical market



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