Job Description
Description
- Are you ready to use your communication and marketing expertise to make an impact?
- Would you enjoy being the driving force behind designing and implementing social behavior change and marketing strategies focused on value creation?
- You could be our following Social Behavior Change and Marketing Manager!
The Job
- As the Social Behavior Change and Marketing Manager at Tiko, you’ll work with Tiko teams to ensure that our message is delivered in a relevant, meaningful, and effective way.
You’ll do this, by:
- Developing and implementing state-of-the-art Social and behavior change interventions in support of Tiko’s health programs, which focus on adolescents and young people.
- Developing Tiko platform marketing and communications strategy, bringing insights about our users, their needs, motivations, and both their online and offline behavior.
- Translating Tiko social behavior changes and marketing strategies into actionable plans and activities within the country context to drive demand for Tiko platform membership and services uptake - this will include developing and executing content, brand materials, social media engagement, and continuous effective messages.
- Employing a data-driven approach to field operations by driving and using research and insights from the markets to continuously improve demand generation and behavior change among Tiko’s target audiences and communities we work in.
- Identifying strategic SBC and marketing partnerships and branding opportunities that will put Tiko at the forefront of our target audience’s minds and influence desire for service uptake and behavior change.
- Providing programmatic oversight to local partner organizations to implement SBC and marketing activities in support of our Tiko offerings.
- Engaged and collaborated with line government ministries and other partners on matters of SBC and marketing, as guided by country leadership.
About You
- You think outside of the box and collaborate well with others.
- You have strong interpersonal skills and strong consultative skills.
- You can give your team the structure and guidance to help them excel by themselves.
Requirements
- Relevant university qualification in Social Behavior Change, Health Communication, Marketing, Community Development, Business Management, or similar
- Proven experience in communication, marketing, community development with a track record of managing and growing marketing strategies, brands, influencing social and behavioral change, with including at least 3 years of experience playing any of the above roles.
- Demonstrated ability in setting strategic marketing directions and executing plans independently
- Strong experience in leading agency relationships, with the capability to articulate campaign results and insights
- You are currently based in Abuja, Nigeria (mandatory).
The Rewards
In addition to your monthly salary, we offer you:
- Great secondary benefits
- A personal development budget.
- Unlimited holidays: if you can make it work with your team, you’re good to go.
- Growth opportunities.
- A product to help shape as we grow, to leave your mark on how we do things.
- A vision that we trust that you will do your job without us having to invent unnecessary rules and regulations.