• Application Deadline:
• Position: Social Media Officer



• Job Type Full Time



• Qualification BA/BSc/HND



• Experience 2 - 3 years



• Location Rivers




• City Port Harcourt




• Job Field Media / Advertising / Branding 
  
  

Summary

• The Social Media Officer will be responsible for developing, implementing, and managing our social media strategy to increase brand awareness, engagement, and customer loyalty. 


• This role requires a creative individual with a strong understanding of social media platforms, content creation, and community management.

Responsibilities

• Develop and execute a comprehensive social media strategy aligned with the company's marketing goals.


• Create and maintain a social media calendar, scheduling posts and campaigns across various platforms (e.g., Facebook, Instagram, TikTok, Twitter, YouTube).


• Stay up-to-date with the latest social media trends, tools, and best practices.


• Create engaging and visually appealing content, including text, images, videos, and stories.


• Develop content that showcases our dairy products, highlights their nutritional benefits, and promotes healthy living.


• Monitor social media channels and engage with followers through comments, messages, and mentions.


• Respond to customer inquiries and address any concerns promptly and professionally.


• Foster a positive and interactive online community.


• Monitor social listening, and be aware of brand mentions.


• Track and analyze social media metrics to measure campaign performance and identify areas for improvement.


• Generate regular reports on social media activity, engagement, and reach.


• Plan and execute social media campaigns to promote new products, events, and promotions.


• Manage social media advertising budgets and optimize campaigns for maximum ROI.


• Collaborate with the marketing team to ensure consistency across all marketing channels.


• Work to increase brand awareness of the companies products, and the company as a whole.


• Help to form a positive image of the company online.

Qualifications

• Bachelor's Degree in Marketing, Communications, or a related field with 2 - 3 years work experience.


• Proven experience as a Social Media Officer or similar role.


• Strong understanding of social media platforms and their best practices.


• Excellent written and verbal communication skills.


• Proficiency in social media management tools and analytics platforms.


• Ability to create visually appealing content using graphic design and video editing software.


• Strong organizational and time management skills.


• Creative and innovative mindset.


• Experience with photography and videography is a plus.


• Experience with social media advertising.