• Application Deadline:
• Position: Social Media Manager



• Job Type Full Time



• Qualification BA/BSc/HND , MBA/MSc/MA



• Experience



• Location Lagos




• Job Field Media / Advertising / Branding 
  
  

OVERVIEW

• Develop relevant content topics to reach the company's target customers.


• Create, curate, and manage all published content (images, video, written and audio/podcast). Monitor, listen and respond to users in a “Social” way while cultivating leads and sales.

KEY DUTIES

• Deliberate planning, strategy and goal setting


• Development of brand awareness and online reputation


• Identify trends and insights, and optimize spend and performance based on the insights


• Brainstorm new and creative growth strategies


• Create a regular publishing schedule and promote content through social advertising.


• Conduct online advocacy and open a stream for cross-promotions.


• Oversee design (ie: Social media graphics for Facebook cover, profile pic, thumbnails, landing pages, Twitter profile, Blog, etc.)


• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate


• Create and manage an online review funnel for building online reviews and reputation.

KNOWLEDGE/EXPERIENCE

• Possesses knowledge and experience in the tenets of traditional marketing. Marketing degree is welcomed but not required with relevant work experience.


• Demonstrates creativity and documented immersion in social media. (Give links to profiles as examples).


• Displays in-depth knowledge and understanding of social media platforms, their respective participants (Facebook, Twitter, Instagram, YouTube, Pinterest etc.) and how each platform can be deployed in different scenarios.


• Maintains excellent writing and language skills.


• Maintains a working knowledge of principles of SEO including keyword research and Google Analytics. Highly knowledgeable in the principles of “Search and Social.”

SKILLS

• Web Analytics & Reporting


• ROI Analysis


• Copywriting

QUALIFICATIONS:

• BS/MS degree in marketing or a related field.