• Application Deadline:
• Position: Area Sales Manager



• Job Type Full Time



• Qualification BA/BSc/HND



• Experience 5 years



• Location Lagos




• Job Field Sales / Marketing / Retail / Business Development 
  
  

Key Responsibilities

• Achieve monthly and annual sales targets.


• Drive sell-in and sell-out across sanitary wares, water heaters, and electrical fittings.


• Develop and execute structured territory sales plans.


• Monitor sales performance and implement corrective strategies where required.


• Appoint, manage, and evaluate distributors and major dealers.


• Ensure adequate stock levels and product availability across the territory.


• Monitor distributor performance and payment compliance.


• Maintain strong business relationships to drive consistent volume growth.


• Identify and onboard new dealers, plumbing stores, electrical shops, supermarkets, and project sites.


• Increase market penetration within the assigned cluster.


• Expand presence in construction projects and real estate developments.


• Build strong relationships with contractors, plumbers, electricians, architects, and developers.


• Follow up on construction projects to secure product specifications.


• Negotiate pricing and close bulk/project sales.


• Ensure proper product display, branding, and visibility in retail outlets.


• Execute promotions, trade incentives, and activation programs.


• Monitor competitor pricing and market activities.


• Manage and supervise Sales Representatives within assigned territory.


• Set targets and monitor daily/weekly sales activities.


• Conduct regular field visits and joint sales calls.


• Submit weekly and monthly sales performance reports.


• Provide competitor analysis and market insights.


• Track and resolve customer complaints promptly.

Qualifications & Requirements

• Age: 30 – 35 years (Maximum).


• Bachelor’s Degree in Business Administration, Marketing, or related field.


• Minimum of 5 years’ experience in building materials sales.


• Proven experience managing Lagos market distribution channels.


• Strong knowledge of major Lagos trade markets listed above.


• Strong negotiation and closing skills.


• Excellent relationship management ability.


• Target-driven and performance-oriented mindset.


• Strong understanding of distribution networks.


• Ability to analyze sales data and territory performance.


• Effective communication and strong field execution skills.