Branding Executive (Out-of-Home Branding & Brand Visibility) at Lucky Fibres Limited

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
11 days ago

Additional Details

Job ID
148194
Job Views
31

Job Description






Role Overview




  • The Branding Executive leads and executes the company’s Out-of-Home (OOH) branding strategy to ensure strong visibility in high-traffic locations.

  • The role focuses on planning, supervising, and maintaining outdoor brand assets while managing vendors and ensuring high-quality, cost-effective installations aligned with brand standards.



Key Responsibilities




  • Plan and execute Out-of-Home (OOH) branding campaigns across various outdoor channels.

  • Identify and secure high-visibility, strategic branding locations.

  • Ensure all branding materials meet brand identity and visual standards.

  • Supervise installations and ensure quality, safety, and proper execution.

  • Coordinate with vendors and production teams for timely delivery.

  • Monitor and maintain all outdoor branding assets regularly.

  • Conduct site inspections and visibility audits.

  • Track performance and recommend improvements for better reach and impact.



What Success Looks Like




  • Strong and consistent brand visibility in prime locations.

  • High-quality and professionally executed outdoor branding.

  • Cost-effective vendor negotiations and optimized spending.

  • Well-maintained and visually appealing brand assets.

  • Increased brand recognition and outdoor market dominance.



Requirements

Key Competencies:




  • Strong ability to identify high-impact branding locations.

  • Excellent negotiation skills for cost-effective deals.

  • Effective coordination and project management skills.

  • High attention to detail and quality control.

  • Strong vendor and stakeholder relationship management.

  • Good analytical skills to evaluate branding performance.

  • Strong organizational and documentation skills.

  • Deep understanding of brand identity and visual standards.



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