Sales Manager at Cool TV & Wazobia TV

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
1 hour ago

Additional Details

Job ID
148849
Job Views
24

Job Description






Job Description




  • The Marketing Manager is responsible for achieving revenue growth by driving sales performance, maintaining competitiveness, and promoting innovation.

  • This role focuses on maximizing the potential of the sales and marketing teams, developing strategic plans, and presenting performance insights to senior management.



Key Responsibilities




  • Achieve growth and meet sales targets through effective management and motivation of the sales team.

  • Develop and implement a strategic marketing and business plan to expand the company’s customer base and strengthen market presence.

  • Oversee recruitment, goal setting, training, and performance evaluation of the sales and marketing teams.

  • Build and maintain long-term, value-driven relationships with customers by understanding and meeting their needs.

  • Present detailed sales, revenue, and expense reports along with accurate forecasts to management.

  • Identify new market trends, customer needs, and competitive developments to inform business strategy.

  • Generate new business opportunities through networking, referrals, social media, and cold calling.

  • Schedule and conduct meetings with potential clients to understand their objectives and tailor solutions accordingly.

  • Explore and maximize barter and partnership opportunities to minimize company costs.



Key Performance Indicators (KPIs)




  • Achievement of overall revenue and sales targets as defined by management.

  • Effective management of agency accounts within agreed contractual terms.

  • Acquisition of at least one new registered agency per quarter.

  • Onboarding of a minimum of 15 new direct clients per quarter.

  • Drive at least 20% of client commercials across regular advertising slots.

  • Submission of timely weekly reports and presentations.

  • Secure at least 30% of sourced commercials on assigned stations.

  • Maintain zero tolerance for conflicts or unethical practices within the team.

  • Ensure 100% compliance with all regulatory and commercial requirements.

  • Achieve a minimum of five sponsorship activations per quarter.

  • Consistently meet monthly sales targets as communicated by the Head of Marketing.



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