Marketing Lead at Nimojen Group Limited

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
1 hour ago

Additional Details

Job ID
148885
Job Views
24

Job Description






Job Summary




  • The Marketing Lead will be responsible for developing and executing marketing strategies that enhance brand positioning, increase market share, and support overall business objectives.

  • The role requires creativity, analytical thinking, and strong leadership capabilities.



Key Responsibilities




  • Develop and implement comprehensive marketing strategies and campaigns

  • Lead brand management and ensure consistent brand messaging across all channels

  • Conduct market research to identify trends, customer needs, and competitive positioning

  • Plan and execute digital and traditional marketing initiatives

  • Manage marketing budgets and track campaign performance

  • Collaborate with sales and business units to drive revenue growth

  • Oversee content creation, advertising, and promotional activities

  • Analyze campaign results and optimize strategies for better ROI

  • Lead and mentor the marketing team



Requirements




  • Bachelor’s degree in Marketing, Business Administration, or a related field

  • Minimum of 5 years’ relevant marketing experience

  • Strong understanding of digital marketing, branding, and campaign management

  • Excellent communication, leadership, and project management skills

  • Proven ability to develop and execute successful marketing strategies

  • Proficiency in marketing tools and analytics platforms



Added Advantage:





  • Professional certification (CIM, Digital Marketing certifications, or equivalent)





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