• Application Deadline:
• Position: Brand & Content Strategist



• Job Type Full Time , Onsite



• Qualification BA/BSc/HND , MBA/MSc/MA , Others



• Experience 2 - 10 years



• Location Lagos




• Job Field Marketing & Communication 
  
  

Location: On-site, Okota-Isolo, Lagos

Role Overview

We seek a Brand & Creative Content strategist to join our team onsite and drive our digital presence with engaging, creative and eye-catching authentic content.



The ideal candidate is a highly creative individual who thinks strategically, writes persuasively aand executes relentlessly.

You’ll be one of the creative faces of the brand online, so it's a MUST to have Excellent communication skills.

Duties & Responsibilities

• Maintain consistent brand identity, voice, tone, and messaging across all platforms  


• Develop content and marketing strategies aligned with company goals, brand awareness, customer engagement, and revenue growth 


• Generate creative marketing concepts, campaign ideas, and audience engagement initiatives 


• Oversee the creation of social media content, marketing campaigns, promotional materials, website content, email marketing content, digital advertisements, and video/visual content 


• Write and supervise marketing copy, captions, and brand messaging 


• Provide creative direction to designers, photographers, videographers, and content creators 


• Plan, coordinate, execute, and monitor digital marketing campaigns, product launches, promotions, and online marketing initiatives 


• Ensure timely implementation and consistency of marketing materials across digital platforms 


• Develop strategies to increase online visibility, audience engagement, lead generation, customer acquisition, customer retention, and revenue growth 


• Manage and strengthen the brand’s online presence across digital and social media platforms 


• Monitor market trends, audience behavior, competitor activities, and emerging digital opportunities 


• Track, analyze, and report campaign performance metrics including reach, engagement, website traffic, conversion rates, and ROI 


• Optimize campaigns and content strategies using analytics and performance insights 


• Collaborate with marketing, sales, product, and creative teams to achieve business objectives 


• Ensure all creative and marketing activities align with organizational goals and brand standards 

Qualifications

• Proficiency in Growth Marketing and Growth Hacking strategies


• Proven expertise in Content Creation, Copywriting and Visual Storytelling


• Experience in Social Media Strategy, Campaign Planning & management and Digital Marketing


• Expertise in Lead Generation and conversion optimization techniques


• Comfortable with video creation and being on camera


• Strong problem-solving and innovative thinking skills


• Ability to interpret data to develop actionable insights and strategies


• Must have 2-3years history of growing social media pages aggressively


• Must have at least 3years of growth marketing experience.


• Strong Research, Analytical, and Content Performance Optimization skills 


• Attention to detail with Editing and Proofreading capabilities


• Bachelor’s degree in Marketing, Media, Communications or a related field preferred

Bonus Points If You:

• Experience in B2B marketing is an advantage


• Can spot content gaps and fix them


• Have experience growing a brand’s online presence